• AFYA launches its International Rugby Academy

AFYA was founded with the sole aim of providing children and young adults
with the opportunity to develop themselves using physical activity.

Our programmes are designed to coach and educate children and young adults
from age six upwards.

AFYA means “health and well-being” and our tribal sign stands for
the measure of quality in human endeavour”.

These two core principles underpin our company and our culture.

Our aim is to promote health and well-being in children and young adults using sport and physical activity.
We do this by providing coaching and learning programmes using multiple sports for:

••• Schools and Learning Institutions who want to either supplement their physical education programme or redefine it •••
••• Individuals or Teams with core coaching and training programmes in a sports specific environment •••

Our team is comprised of professional coaches, educators and teachers who by definition are CRB checked.
They have attained the necessary coaching qualifications and passed the British Red Cross
3 day Health & Safety First Aider at Work course. They are all fully insured.

We won’t all become professional athletes but that doesn’t mean
we can’t enjoy physical activity and sport and develop ourselves as young people.

For those young people who want to focus on developing themselves further,
we have the ability to help them realise their goals.

Our learning programmes will help build a person’s speed, agility, quickness,
co-ordination and evasion skills which are game-breaking performance skills.

AFYA works with Winston’s Wish, the child bereavement charity in providing
short and long term support for bereaved children and their families using sport
as a means to heal and progress. We run sports programmes and events as well as
contributing a percentage of the profits from our sports clothing direct to the charity.

We look forward to hearing from you.
Ben Wood, Managing Director

Our proven techniques build a person’s speed, stamina and agility which are game-breaking performance skills. Train for life, train with AFYA.

AFYA Training programmes mirror either a school term or,
in the case of Performance Development Programme (PDP) and the
Team Development Programme (TDP),
the course of a season including Preseason.

To maximise the benefit of any of the courses 12 weeks should be the minimum
duration of any attendance with a minimum of one hour lesson a week plus the completion
of the personal development goals which are done at home for PDP students.

Everyone is different. At the start of each programme we run a series of tried and tested bench marking exercises that are age specific so that we can correctly assess where you or your children are in terms of ability.

These bench marking exercises cover eye-to-hand coordination, agility and both forwards and sideways speed. From here we can tailor your programme correctly and monitor improvement throughout the course.