AFYA Partnership with Anselmians Centre of Excellence

The Saints are proud to announce that we are launching a Centre of Excellence with AFYA Sports Training within the club and on The Wirral, with the aim of providing elite level coaching and player development.

This will run in parallel with taking Rugby into the local community and bringing in new players to the sport and taking them through the development programme.

The Excellence programme is for players aged 13-18 and will give them coaching and advice on fitness, skill development, positional and team tactics as well as nutrition.

As part of the Centre an extensive coach development and parents advice programme will be included.

A launch presentation will be at the club on 10th March starting at 7pm which will be hosted by AFYA and Mark Cueto.


AFYA Summer Training Camps – Video slideshow!

Thanks Gemma Williams, friend of AFYA, for putting together this fantastic image slideshow which shows some great action from the recent AFYA Summer Training Camps:

Some of the best bits of AFYA summer camp!

Posted by Gemma Williamson on Wednesday, 16 September 2015

All systems go with AFYA Nuffield Bank of America Sports Camps at Chester

Over the Easter holidays Nuffield ran a 9 day sports camp with AFYA Sports Training for the Bank of America employees at The Life Centre Chester Business Park.

In excess of 140 children attended the course and they had the opportunity to participate in multiple games and activities. AFYA’s coaching team consisted of high level coaches who have played or coached at professional and international level in a range of sports including Rugby and Netball ( Sale Sharks, Wasps, Scotland, Manchester Thunder and England Netball)

The children were able to benefit from this experience in a fun and demanding environment. Other activities included cricket, tennis and Zorbing as well as Bushcraft and map reading which was run by one of AFYA’s ex Army Officers.

Richard Graham, Programme Director commented that ” it was fantastic to see the children both enjoying and learning from their experiences here at the Life Centre. The parents really valued the opportunity to both see their children whilst at work and see the benefits of what they were learning on the camp”

” We will be running camps in the half term and over the duration of the Summer holidays with AFYA and we are looking forward to hosting The Oxford University Varsity Rugby Team here in September. AFYA has a very close relationship with the team and its preferred charity Winstons Wish and we are delighted they will be running a training session for our members to watch and participate in!”

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Old Anselmians RUFC working with AFYA

Old Anselmians RUFC is working with AFYA on a Team Development Programme for the Junior Section. The aim of the programme is to assist the coaches in putting in place a coaching philosophy and a way in which the game is coached across the age groups that reflects and embraces the way they want to play rugby.
The players will be able to transition from age group to age group seamlessly knowing that the coaching patterns and the way the game is played and coached will be seamless. The benefits for the players, coaches and ultimately for the club will be enormous.

Pupils at leading girls school tackling rugby with help of AFYA

AFYA is delighted to be working with pupils from a leading independent girls’ school.

Girls at The Queen’s School in Chester are being offered weekly rugby lessons through its Fitness For All initiative.

The school, which recently invested £500,000 in a new state-of-the-art gymnasium and sports hall, is keen for girls to try an expanding range of sports as well as the more traditional netball, hockey and lacrosse on offer.

The Queen’s School Head of Sport Miss Gemma Glynn said: “At the heart of the school’s Fitness For All strategy is the idea that we need to encourage all of our pupils – whether they see themselves as sporty or not – to take up some sort of activity.

“For some, our traditional sports like hockey, tennis and athletics will be a perfect fit; for others we have introduced new sports like tag rugby, fencing and tai chi along with yoga, Zumba and Pilates.

“We’ve found that offering girls the opportunity to try lots of different activities in a relaxed environment with their friends is key to improving participation levels.

“We also firmly believe that a healthy body equals a healthy mind and that girls who are fit and healthy do better academically.”

The Queen’s School has three bespoke sports facilities at the Senior School site including a fitness suite, fitness studio and a new sports hall as well as improved changing facilities.

We are working with The Queen’s School pupils from year 7 upwards. Team sports such as rugby have a great deal to offer girls and the recent success of the England Women team winning the Rugby World Cup has been inspirational.

We’re finding that a lot of our rugby playing girls, who have traditionally played netball, have excellent hand-eye coordination. They are also very technical and competitive, which means they have taken to rugby straight away. We have some real stars in the making.

AFYA runs second coaching event tonight with rugby legend Shaun Edwards

We are looking forward to our second coaching event tonight with rugby legend Shaun Edwards.

Shaun will be appearing with AFYA to run an exclusive coaching event at Wilmslow RUFC.

Edwards, a leading coach with Wales and the British Lions and a former rugby league scrum half with Wigan and Great Britain, will be running the intensive two-hour evening event, called “Coach the Coaches”. It is aimed at club 1st and 2nd XV coaches as well as anyone coaching children over the age of 13.

The first event took place on Tuesday at Caldy RUFC and was a great success. Also coaching with Shaun was rugby legend Bobbie Goulding.

Ben Wood, founder of AFYA, said: “We are delighted that Shaun is working with coaches at Caldy and Wilmslow. He is recognised as one of the game’s greatest players and coaches and I have no doubt everyone taking part in the evening will take away a lot of great ideas.”Shaun Edwards (low res) Shaun Edwards and Bobbie Goulding with Charlie, Ross and Will Wood from Caldy RUFC (low res) Shaun Edwards coaching session (low res)

Rugby legend Shaun Edwards at AFYA coaching session

Rugby legend Shaun Edwards at AFYA coaching session

AFYA in the Liverpool Echo

The AFYA founder Ben Wood was featured in the Liverpool Echo today. Here are a couple of photo of the press coverage:


AFYA teams up with Shaun Edwards to run a Coach the Coaches event

AFYA has teamed up with rugby legend Shaun Edwards to run a dedicated Coach the Coaches event at Caldy Rugby Club and Wilmslow RUFC.

Shaun Edwards, OBE, rose to prominence as one of the finest rugby league players in Britain during the 1980s and 1990s. Since his halycon days as scrum-half for Wigan and Great Britain, Edwards has forged a hugely successful career as a leading Rugby Union coach with the British Lions, Wales RFU and Wasps.

This intensive two-hour coaching session is aimed at club 1st and 2nd XV coaches as well as anyone coaching children over the age of 13.

To book please call 01565 760034. Alternatively, please email or

Tickets strictly limited.

* Coach the Coaches, Caldy Rugby Club 16th December 7-9pm

* Coach the Coaches, Wilmslow RUFC 18th December 7-9pm

AFYA sponsor young athlete with sights set on Rio

A young man’s dream of competing in the next Paralympics has been boosted by a donation from AFYA.

Nate Williams, 22, from Little Sutton in Ellesmere Port is aspiring to make the Great Britain team at the Paralympic Games in Rio in 2016.

The sports journalist graduate is being sponsored by AFYA which has provided him with branded kit and a £1,000 donation to help buy an extra-light carbon fibre race chair.

Nate, who has cerebral palsy, competed for the first time in the £4,300 custom made Bromakin chair at last week’s National Championships.

Nate says: “The donation from AFYA has allowed me to buy the specialist race chair I need to compete at the highest level.

“I used it for the first time last week at the National Championships at Stoke Mandeville and recorded three personal bests.

“My goal has always been to make the Great Britain team and represent my country at the Paralympic Games and inspire others just like Tanni Grey-Thompson inspired me.”

Nate raised the rest of the money he needed through donations from family and friends and doing a sponsored push at David Lloyd Leisure. He plans to compete internationally in Berlin on June 20-22.

Ben Wood, Managing Director of AFYA, says: “I was impressed with Nate’s dedication and his dream to compete in the next Paralympics so was delighted to be able to help him achieve his goals.”



Welcome to AFYA – the home of expert sports coaching

Screen Shot 2014-03-26 at 15.06.21Whether you are looking to build your speed, stamina or agility, AFYA can help you build your game-breaking performance skills.

We’re working with students across the North West and helping them realise their sporting goals.

From dynamic warm-ups to building speed, agility and conditioning, strength training and increased flexibility, we have a programme to suit every sports level.

We won’t all become professional athletes but that doesn’t mean we can’t enjoy physical activity and sport and develop ourselves as young people. For those young people who want to focus on developing themselves further, we have the ability to help them realise their goals.

Our proven techniques build a person’s speed, stamina and agility which are game-breaking performance skills.

Train like you mean it